Le groupe Dies
Our group
Le groupe Dies
From Motorcycles to a Diversified Expertise in Auvergne
For over 50 years, the DIES IRAE Group has been built on strong founding values that continue to guide every action and decision. These values — Team Spirit, Innovation, Diversification, and Customer Satisfaction — are more than just principles; they are the pillars that have shaped our identity and our success.
Some of the Group’s Entities
Le groupe Dies
Dafy Moto
Professional Passion
A national leader in the distribution of motorcycle gear and accessories, Dafy Moto boasts nearly 200 retail stores and workshops, as well as a leading e-commerce platform. Beyond its retail activity, Dafy develops its own brands of equipment, accessories, and technical products. Over the years, Dafy has committed to supporting motorcyclists throughout their journey — from obtaining a license to choosing a bike, selecting gear, and even securing insurance.
Alpha RH
The Payroll Expert
Part of the DIES IRAE Group for over 10 years, Alpha RH is a payroll outsourcing firm that leverages shared resources and costs to provide efficient HR management tools. Developed internally, its web-based service simplifies payroll and personnel administration. Today, more than a hundred clients trust Alpha RH for its innovation, ease of use, and dedicated team support.
Elancia
Wellness, Redefined
Elancia is a chain of modern, welcoming fitness clubs focused on physical and mental well-being. Each club offers personalized coaching and programs tailored to individual goals. With its “Sport Santé” label, Elancia ensures accessible fitness activities for all levels and health needs. Join Elancia for a premium wellness experience!
Alpha Transac Immo
Your Project, Our Mission
Alpha Transac Immo is your trusted partner for real estate rentals and sales. Whether you are looking to rent an apartment or purchase a house, our team of experts is here to assist you. Benefit from a free valuation within 48 hours and personalized advice to find your ideal property. With offices in Clermont-Ferrand and Lyon, we are always ready to help you bring your real estate projects to life.
La Lauzeraie
A Little Paradise in the Heart of Auvergne’s Volcanoes
Nestled in lush greenery and rated 4 “épis” by Gîtes de France, La Lauzeraie is a charming estate located in the heart of the Auvergne volcanoes. At the foot of the Sancy mountains, this exceptional property offers direct access to hiking trails, mountain biking routes, and ski slopes. With five comfortable suites, it can be rented as a whole or as a guesthouse. Guests enjoy an indoor heated pool and jacuzzi — perfect for a tranquil, nature-filled stay.
La Brasserie Le Daf
The Table of Enthusiasts
Located in Clermont-Ferrand, Le Daf’ is a local brasserie with 80 seats, celebrating regional products and short supply chains. The chef offers delicious homemade cuisine, while the service team ensures a warm welcome in a unique setting at the heart of the region’s largest motorcycle hub. Le Daf’ is a gathering place for Dafy City clients and a symbol of conviviality.
FORM'U
Empowering Skills
FORM’U is a Qualiopi-certified training organization and consulting firm based in Auvergne-Rhône-Alpes, helping companies develop their employees’ skills. Its teams operate in four key areas — recruitment, onboarding, continuous training, and consulting — combining professional expertise with innovative digital solutions. FORM’U designs customized learning programs, delivered in-person, remotely, or in hybrid formats, led by industry professionals across France. Its active teaching approach uses immersive tools and neuro-pedagogy to unlock potential beyond résumés.
Château de Codignat
Château de Codignat in the heart of Auvergne
Nestled in the heart of a lush park, Château de Codignat invites you to a timeless escape. This elegant medieval residence combines historical charm and refinement for a unique experience, where nature and heritage meet.
Our Values
Team Spirit
In 2024, we strengthened collaboration and valued every member through training and development programs that foster a shared mission.
Innovation
Innovation remains our DNA: in 2024, we integrated advanced technologies and developed new products to meet customer expectations and stay competitive.
Diversification
In 2024, we continued to diversify by exploring new markets and expanding our activities to ensure sustainable, balanced growth.
Customer Satisfaction
In 2024, we placed customer satisfaction at the core of our actions — enhancing our services, strengthening support, and introducing initiatives to better meet client needs.
In the Heart of Auvergne
Discover our other properties
La Lauzeraie
Guesthouse in La Bourboule (65 km from Château de Codignat)
Extend your experience beyond Château de Codignat at La Lauzeraie, our charming countryside residence, perfect for relaxation and rejuvenation in the heart of nature.
- Rates: From €90 / night
- Address: 577 Chemin de la Suchére, 63150 La Bourboule, France
- Phone: +33 (0)4 43 10 14 40
- Booking: www.lalauzeraie.fr
La Brasserie Le Daf
A Culinary Experience (30 km from Château de Codignat)
Discover local and creative cuisine at Brasserie Le Daf, the ideal place to enjoy a convivial meal after your visit to the Château.
- Opening hours: Tuesday–Friday 10:00–19:30, Saturday 9:30–19:30
- Address: 13 rue Denis Papin, 63170 Aubière
- Reservation: 04 73 83 78 77
- Contact : [email protected]
La Lauzeraie
Guesthouse in La Bourboule (65 km from Château de Codignat)
Extend your experience beyond Château de Codignat at La Lauzeraie, our charming countryside residence, perfect for relaxation and rejuvenation in the heart of nature.
- Rates: From €90 / night
- Address: 577 Chemin de la Suchére, 63150 La Bourboule, France
- Phone: +33 (0)4 43 10 14 40
- Booking: www.lalauzeraie.fr
La Brasserie Le Daf
A Culinary Experience (30 km from Château de Codignat)
Discover local and creative cuisine at Brasserie Le Daf, the ideal place to enjoy a convivial meal after your visit to the Château.
- Opening hours: Tuesday–Friday 10:00–19:30, Saturday 9:30–19:30
- Address: 13 rue Denis Papin, 63170 Aubière
- Reservation: 04 73 83 78 77
- Contact : [email protected]
